We look forward to seeing you at Eloqua Experience Europe 2012!

Can’t attend? Follow on Twitter with the #EE12EU hashtag.

Customer Relationship Management (CRM) system allows you to better understand your customer needs. It enables you to measure customer satisfaction, respond accordingly, and make sure you retain customers for life.  There is nothing that makes a customer feel better about doing business with you than knowing that you are with them every step of the way, responding to demands in a timely fashion. A CRM allows your sales team to respond quickly to demands when all relevant conversations, activities and account changes are easily accessible and transparent leading to faster sales cycles.

Click here to learn more about how you can boost sales with a CRM system.

1 out of every 110 children will be diagnosed with autism. 1 in 70 boys. Autism is the fastest-growing serious developmental disorder, and we need more walkers, sponsors, teams, and volunteers to join us as we try to find the missing pieces of the autism puzzle.

As a thank you, anyone who donates will be entered into a draw to win a new iPad.

Join us now in supporting Autism Speaks.

Marketers, are you attending or hosting an upcoming tradeshow? You can now easily broadcast live keynote presentations or interviews with “Hangouts On Air.” With just a few clicks, Google Engineering Director Chee Chew shared in a blog post, you’ll be able to:

Broadcast publicly. By checking “Enable Hangouts On Air,” you can broadcast your live hangout – from the Google+ stream, your YouTube channel or your website – to the entire world.

See how many viewers you’ve got. During your broadcast, you can look inside the hangout to see how many people are watching live.

Record and re-share. Once you’re off the air, Google+ will upload a public recording to your YouTube channel, and to your original Google+ post. This way it’s easy to share and discus your broadcast after it’s over.

Successfully implementing a strategic plan of action results in:

Moving from ideas to Guidelines. Developing strategies and deploying them within a workable business plan means executing initiatives and methods within the bounds of logic rather than guesswork.

Segmentation. Understanding customer profiles and how they differ means targeting prospects and customers more effectively. Using strategies that support segmentation yield higher results when compared to over-arching and one-size-fits all problem-solving tactics.

Prioritization. The strategic value of using prioritization techniques isolates processes and focuses on those that have more strategic value now versus those which will produce more impact later. Companies can achieve superior performance in revenue by setting goals and following through on them.

What tools or best practices are you using to increase the success of your organization?

The new and improved ‘Discover’ tab will also highlight who tweeted about each story and the things they’ve said. “This social context helps you understand why each story matters to you and makes it easier to join the conversation,” explains Satya Patel, VP of Product at Twitter.

Over the coming weeks, Twitter will be rolling out the improved ‘Discover’ tab to users on Twitter.com, iPhone, and Android.

Migrating from Eloqua 10 gives you a great opportunity to refresh your marketing collateral. Couch & Associates can review your current marketing collateral for design, deliverability and renderability, present our marketing and design best practices, and build your new Eloqua 10 templates to ensure it is optimized for delivery across all platforms and devices. We can help align your Eloqua 10 migration to your organizational processes while limiting disruption in your day to day marketing initiatives.

Click here to learn more.

Social media measurement company Simply Measured looked at 15 brand pages that were early adopters of the Timeline layout and found average engagement on brand posts such as comments and “likes” increased 46% in three weeks after the switch compared to the three weeks before. The 15 brand pages also saw an average of 1,672 points of engagement per post, rising to 2,441 after switching to Timeline.

Click here to read more and for more stats.

Has Timeline increased engagement for your brand page?

Our in-house creative agency has developed a demo of Adaptive Design in HTML5 that degrades flawlessly for full support across older browsers. This demo has been built for delivery across large cinema displays and televisions, laptop and computers, tablet and mobile devices.

View Demo Now

Click here to read more and to view The Blog Tree: UK Edition.